Fr. 59.90

Diversity of Business Development - Volume I. Directions, Trajectories and Strategies

English · Paperback / Softback

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Description

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Business development and the related scientific disciplines are both complex and constantly changing issues with their numerous theories, approaches, methodologies, frameworks and guidelines aimed to help professionals to manage their businesses. The main goal of this book is to highlight the diversity of research activities in the field of business development by presenting the recent research studies of the Institution for the Development of Enterprises at Corvinus University of Budapest. The authors are: Tamás Mészáros (strategic management), Tibor Jelen (strategic planning), Attila Virág (energy strategies), Bálint Blaskovics (project management), Viktória Horváth (project management), István Fekete (project risk management), Tamás Kristóf and Miklós Virág (financial risk management), Ilona Hoffer (value management), Nikolett Deutsch (sustainable innovation), István Csendes and Gergely Kis (online accommodation), Attila Fiáth (wine business), József Papp and Zoltán Felméry (GDP on corporate level), Éva Filepné Nagy (employment strategies).

Product details

Assisted by Nikolett Deutsch (Editor)
Publisher LAP Lambert Academic Publishing
 
Languages English
Product format Paperback / Softback
Released 19.09.2017
 
EAN 9786202024464
ISBN 9786202024464
No. of pages 228
Subject Social sciences, law, business > Business > Business administration

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