Modernism and Modernity in British Women''s Magazines - Ultra-Modern Eves

This book explores responses to the strangeness and pleasures of modernism and modernity in four commercial British women's magazines of the interwar period. Through extensive study of interwar¿Vogue¿(UK),¿Eve,¿Good Housekeeping¿(UK), and¿Harper's Bazaar¿(UK), Wood uncovers how modernism was received and disseminated by these fashion and domestic periodicals and recovers experimental journalism and fiction within them by an array of canonical and marginalized writers, including Storm Jameson, Rose Macaulay, Gertrude Stein, and Virginia Woolf. The book's analysis is attentive to text and image and to interactions between editorial, feature, and advertising material. Its detailed survey of these largely neglected magazines reveals how they situated radical aesthetics in relation to modernity's broader new challenges, diversions, and opportunities for women, and how they approached high modernist art and literature through discourses of fashion and celebrity. Modernism and Modernity in British Women's Magazines extends recent research into modernism's circulation through diverse markets and publication outlets and adds to the substantial body of scholarship concerned with the relationship between modernism and popular culture. It demonstrates that commercial women's magazines subversively disrupted and sustained contemporary hierarchies of high and low culture as well as actively participating in the construction of modernism's public profile.

List of contents

Introduction
1.Mediating Modernity
2.Modernism in Fashion
3.Dissident Voices and Feminist Experiment
4.Modernist Reputations
Coda
Appendices

About the author

Alice Wood is Senior Lecturer in English Literature at De Montfort University, UK.

Summary

Tracing modernism’s presence in Vogue (UK), Eve: The Lady’s Pictorial, Good Housekeeping (UK) and Harper’s Bazaar (UK) published from 1916–1940, Wood uncovers how modernism was received, disseminated, and shaped by fashion and domestic titles in this period.

Product details

• Authors: Alice Wood, Alice (De Montfort University Wood
• Publisher: Taylor & Francis Ltd.
• Languages: English
• Product format: Hardback
• Released: 31.03.2018
• EAN: 9781138285620
• ISBN: 978-1-138-28562-0
• No. of pages: 208
• Series: Routledge Studies in Twentieth-Century Literature; Routledge Studies in Twentieth-Century Literature
• Subjects: Fiction > Poetry, drama; Social sciences, law, business > Sociology > Sociological theories; History, Media Studies, LANGUAGE ARTS & DISCIPLINES / Journalism, LITERARY CRITICISM / General, LITERARY CRITICISM / Subjects & Themes / Women, LITERARY CRITICISM / Modern / 20th Century, LITERARY CRITICISM / Feminist, Feminism & feminist theory, Literary studies: from c 1900 -, Feminism and feminist theory, News media and journalism, Literary studies: c 1900 to c 2000