Fr. 300.00

Radio Programming Tactics and Strategies

English · Hardback

Shipping usually within 3 to 5 weeks

Description

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First published in 2002. Routledge is an imprint of Taylor & Francis, an informa company.


List of contents

Course Model Syllabus, Radio Programming Strategies, Weeks One to Twelve, Term Paper/Research Project

About the author

Eric G. Norberg

Summary

First published in 2002. This volume provides a practical handbook for the would-be and already installed radio Program Director. It seeks to convey the underlying fundamentals upon which all successful programming is based. Understanding how the listener relates to what he or she hears on the radio, and what it takes to shape and direct those perceptions, this book also lends itself to college-level broadcast courses and professional level curriculums.

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