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Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections. ...Superconnectors are a new category of tradespeople born out of the social media era. They are highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. They don't just meet people for business-card collection's sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual value. Superconnector shows readers why it's time to leave their bad networking habits in favor of a new three-pronged Vision.
About the author
Scott Gerber is the cofounder and CEO of CommunityCo, an organization that builds and manages professional membership communities for global brands. He is the founder of Young Entrepreneur Council (YEC), an invitation-only organization comprised of the world's most successful young entrepreneurs, and Forbes Councils, a collective of invitation-only organizations for world class executives. He is also a Special Advisor to Forbes Media. Scott is a sought-after public speaker, internationally syndicated business columnist, television commentator, and author of the book Never Get a "Real" Job.Ryan Paugh is the cofounder and COO of CommunityCo. He first cofounded Brazen Technologies, which in its early years was recognized by Mashable as one of the top social networks for Gen Y. Ryan then went on to cofound Young Entrepreneur Council (YEC) in 2010.
Summary
Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections.
Foreword
Abandon the networking-for-networking's-sake mentality in favor of a more powerful and effective approach to creating and enhancing connections.
