Go - An Airline Adventure

Zusatztext The American Business Woman who started the budget airline Go with a mobile phone and a lot of chutzpah Informationen zum Autor Barbara Cassani founded GO and directed it through its lifetime to enormous success. She was Businesswoman of the Year in 2002 and is head of the 2012 London Olympic bid. Kenny Kemp is the business editor of the Sunday Herald and is Scotland's Business Writer of the Year for 2003. The remarkable story behind the life of GO, the no-frills airline, by the businesswoman who created the company. Brilliantly readable, this is the definitive telling of the business story of the decade. Zusammenfassung The remarkable story behind the life of GO! the no-frills airline! by the businesswoman who created the company. Brilliantly readable! this is the definitive telling of the business story of the decade.

Product details

• Authors: Barbara Cassani, Cassani Barbara, Kenny Kemp, Kemp Kenny
• Publisher: Sphere
• Languages: English
• Product format: Paperback / Softback
• Released: 01.12.2005
• EAN: 9780751535600
• ISBN: 978-0-7515-3560-0
• No. of pages: 320
• Dimensions: 126 mm x 198 mm x 15 mm
• Subjects: Social sciences, law, business > Business > Individual industrial sectors, branches; BUSINESS & ECONOMICS / Industries / Transportation, United Kingdom, Great Britain, Transport industries, British Isles, Aerospace & Air Transport Industries