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Cheers explores how the increase of Black women in media ownership and creative executive roles in the last 30 years affected the fundamental cultural shift in Black women's representation on television, which in turn parallels the political, social, economic, and cultural advancements of Black women in America from 1950-2015.
List of contents
Introduction
1. Black Women Behind the Lens
2. Maternal Mammies and Mainstream Matriarchs
3. Multidimensional Mistresses
4. Black Women as a Television Audience
Conclusion
About the author
Imani M. Cheers is Assistant Professor in the School of Media and Public Affairs at The George Washington University, USA.
Summary
Cheers explores how the increase of Black women in media ownership and creative executive roles in the last 30 years affected the fundamental cultural shift in Black women’s representation on television, which in turn parallels the political, social, economic, and cultural advancements of Black women in America from 1950-2015.
Additional text
"As a resource for women and gender studies, this text will draw readers in with its accessible language and broad, patient review of mass media culture. Cheers employs Black tele-vision favorites as diverse examples of America’s lexicon and imagery for Black female sexuality. She ad vances a feminist quest to consider how Black women are a force — an evolv-ing, agential force — in their own media representations. Boldly, she centers a powerful influence radiat-ing from everyday women desiring to see themselves."
- Alexandra Cunningham, RGWS: A Feminist Review
