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Thoroughly updated to discuss the use of tools such as Skype and social media, this concise volume shows how effective communication-via written text and spoken presentations-can positively impact project management in professional environments.Professional communications are the "information product" of all organizations and businesses. Based on that premise, this book offers communications strategies that will benefit any organization that disseminates technical information in-house and/or to customers. The popular work provides easy-to-understand and apply guidelines for designing and writing effective technical documents, as well as other related communications. What makes this new edition especially valuable is that it maintains the quality of information that distinguished the previous editions, but is now updated to encompass current technology and trends, including today's prevalent communication tools such as social media.
The book begins by looking at skills common to all technical writing and offering general advice on designing and writing reports. Next is a discussion of specific types of reports along with common problems and issues writers face. Finally, the work overviews other forms of communications such as professional presentations. The updated material also considers the growing importance of interviews and focus groups as information-gathering tools, the influence of visual rhetoric, and the use of technologies such as Skype and webinars.
List of contents
PrefaceIntroductionPART I: WRITER, AUDIENCE, AND DOCUMENTATION1
Who We Are and What We Do2
How to Define High-Quality Documentation3
How to Define Your AudiencePART II: GETTING STARTED4
How to Get Organized5
How to Get Information with Interviews6
How to Explain Your Subject7
How to Use Graphics with Reports and Papers8
How to Use Writing ToolsPART III: HOW TO WRITE A PAPER OR REPORT9
How to Organize a Paper10
How to Write the Discussion or Body of an Article11
How to Write the Exit12
How to Write the LeadPART IV: HOW TO WRITE SPECIFIC DOCUMENTS13
How to Write Specifications14
How to Write Procedures15
How to Write Proposals16
How to Write Analysis Reports17
How to Write Product DescriptionsPART V: HOW TO WRITE AND DESIGN FOR DIGITAL MEDIA18
How to Use the Internet in Professional Environments19
How to Design and Write for Mutlimedia Applications20
How to Design and Write for Social MediaPART VI: HOW TO WRITE AND DESIGN ASSOCIATED COMMUNICATIONS21
How to Write Public Relations Documents22
How to Write Marketing and Advertising Documents23
How to Design Training ProgramsPART VII: FINISHING YOUR WORK24
How to Avoid Common Writing Problems25
How to Edit and Revise Your WorkPART VIII: PRESENTATIONS AND MEETINGS26
How to Make Professional Presentations27
How to Use Visuals with Presentations28
How to Run Effective MeetingsPART IX: CONCLUSION29
Final ThoughtsIndex
About the author
Charles H. Sides, PhD, directs the technical communication program at Fitchburg State College. A recognized scholar, he has published seven books and over two dozen articles concerning a wide range of technical and professional communication issues. He was recently appointed executive editor of the Journal of Technical Writing and Communication, the leading international scholarly journal in its field, and editor of the prestigious Baywood Technical Writing Book Series. An active consultant to defense, high-tech, and publications industries, he has worked with clients across the United States, as well as in the Middle East and Far East.