Fr. 170.00

Rhetorical Power of Popular Culture - Considering Mediated Texts

English · Paperback / Softback

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Informationen zum Autor Deanna D. Sellnow is a professor of strategic communication in the Nicholson School of Communication and Media at the University of Central Florida. She conducts research in two major areas. The first focuses on strategic instructional communication in a variety of contexts including both in-person and online classrooms, as well as risk, crisis, and health communication contexts. The second focuses on rhetorical studies of popular culture (ranging from music to advertisements to television programs and feature films). She has conducted funded research for the World Health Organization (WHO), the U.S. Geological Survey (USGS), the U.S. Department of Agriculture (USDA), the U.S. Department of Homeland Security (DHS), the National Oceanic and Atmospheric Administration (NOAA), and the U.S. Centers for Disease Control and Prevention (CDC). Her work is published in refereed national and international journals, as well as several books. She has presented her work across the United States and in many countries around the world, including Canada, China, Denmark, Egypt, England, Germany, Hong Kong, India, Indonesia, Ireland, Italy, Japan, Senegal, Singapore, Spain, Sweden, Türkiye, and Vietnam. She and her husband, Tim, have a daughter (Debbie) and son-in-law (Scott), son (Rick) and daughter-in-law (Sarah), and three grandchildren (Lincoln, Emmett, and Rosemary). Klappentext Can television shows like Modern Family, popular music by performers like Taylor Swift, advertisements for products like Samuel Adams beer, and films such as The Hunger Games help us understand rhetorical theory and criticism? The Third Edition of The Rhetorical Power of Popular Culture offers students a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful role popular culture plays in persuading us as to what to believe and how to behave. In every chapter, students are introduced to rhetorical theories, presented with current examples from popular culture that relate to the theory, and guided through demonstrations about how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Author Deanna Sellnow also provides sample student essays in every chapter to demonstrate rhetorical criticism in practice. This edition's easy-to-understand approach and range of popular culture examples help students apply rhetorical theory and criticism to their own lives and assigned work. Zusammenfassung This book is a step-by-step introduction to rhetorical theory and criticism by focusing on the powerful roles TV programs, advertisements, music, comics, and movies play in persuading us on what to believe and how to behave. Inhaltsverzeichnis Preface Acknowledgments CHAPTER 1. WHAT IS POPULAR CULTURE AND WHY STUDY IT? What Is Popular Culture? What Are Popular Culture Texts? Why Study Popular Culture? Conducting Rhetorical Analyses of Popular Culture Texts Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 2. EXPANDING THE RHETORICAL TRADITION The Nature of Rhetoric and Rhetorical Criticism Evolution of the Rhetorical Tradition The Neo-Aristotelian Approach to Rhetorical Criticism New (Contemporary and Postmodern) Rhetorical Approaches Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 3. A NARRATIVE PERSPECTIVE Narration Narrative Rationality Conducting a Narrative Analysis Sample Student Essay Summary Challenge Suggested Readings References CHAPTER 4. A DRAMATISTIC PERSPECTIVE The Dramatistic Life Cycle Cluster Analysis The Pentad Conducting a Dramatistic Analysis Sample Student Essays Summary Challenge Suggested Readings References CHAPTE...

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