Fr. 104.20

Strategic Communications Management

English · Paperback / Softback

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Description

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Provides a 'toolkit' of techniques for effective management of public relations.


Summary

Provides a 'toolkit' of techniques for effective management of public relations.

Product details

Authors Laura Mazur, Jon White
Publisher Pearson Academic
 
Languages English
Product format Paperback / Softback
Released 01.01.1994
 
EAN 9780201593761
ISBN 978-0-201-59376-1
No. of pages 277
Weight 830 g
Series Addison-Wesley
Addison-Wesley
Subjects Natural sciences, medicine, IT, technology > IT, data processing
Social sciences, law, business > Business > Advertising, marketing

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