Speaking Effectively in Public Settings - A Modern Rhetoric With a Traditional Base

Aristotle's timeless Rhetoric is the foundation of this modern college text on how to speak effectively in the workplace, in business, and in the public forum. This text is easy for beginning students to follow and offers a wealth of practical examples and suggestions. The authors discuss many aspects of public speaking: Aristotle's view that the objective of all speeches is to persuade, the early idea of adapting a mix of appeals to an audience, ethical appeal to an audience, paraverbal language as a meaning-modifier, and, as the modern day demands, there is a discussion of the need to respect cultural differences and to be aware of sexism. Contents: Part I. Basic Concepts and Approaches. Communication as Process; Rhetoric as Communication; Reasoning Logically; Using Language Resourcefully; Listening Responsibly; Part II. Acquiring Effective Speaking Skills. Choosing the Subject and Purpose; Analyzing the Audience; Planning the Message; Organizing the Message; Mastering the Message; Part III. Interacting with Audiences. Gaining Acceptance of Information; Seeking Agreement on Issues; Evoking Emotion and Motivating Change; Appendix A: Speaking in Small-Group Discussion; Appendix B: Select Day-By-Day Course Outlines; Bibliography.

About the author

Ray Nadeau is Professor Emeritus of Communication at Purdue University. Carol Jablonski is Associate Professor of Communication at the University of South Florida. Greg Gardner is Professor of Speech Communication at Rollins College.

Summary

This work uses Aristotle's "Rhetoric" as the foundation of a modern college text on how to speak effectively in the workplace, in business, and in public forums. Aimed at students, the book offers a range of practical examples and suggestions connected with public speaking.

Product details

• Authors: Etc, Etc., Greg Gardner, Greg (Professor of Speech Communication Gardner, Gardner Greg, Carol Jablonski, Carol (Associate Professor of Communications Jablonski, Ray Nadeau, Ray E. Nadeau, Nadeau Ray
• Publisher: Ingram Publishers Services
• Languages: English
• Product format: Paperback / Softback
• Released: 16.08.1993
• EAN: 9780819191229
• ISBN: 978-0-8191-9122-9
• Dimensions: 152 mm x 229 mm x 25 mm
• Weight: 454 g
• Subjects: Guides > Law, job, finance > Training, job, career; Humanities, art, music > Linguistics and literary studies > General and comparative linguistics; Kommunikationswissenschaft, Semantik, Diskursanalyse, Stilistik, LANGUAGE ARTS & DISCIPLINES / Communication Studies, LANGUAGE ARTS & DISCIPLINES / Linguistics / Semantics, Communication Studies, Public speaking guides, Semantics, discourse analysis, stylistics, Speaking in public: advice and guides, Semantics, discourse analysis, etc