Description
Product details
Authors | Erin Yu-Ching Lin, Kenneth A Loparo, Kenneth A. Loparo, Erin Yu-Ching Lin |
Publisher | Springer Palgrave Macmillan |
Languages | English |
Product format | Paperback / Softback |
Released | 01.01.2008 |
EAN | 9781349364855 |
ISBN | 978-1-349-36485-5 |
No. of pages | 267 |
Dimensions | 127 mm x 15 mm x 203 mm |
Weight | 312 g |
Illustrations | XVII, 267 p. |
Subjects |
Social sciences, law, business
> Business
> Management
Marketing, Management, B, Leadership, Market research, Business Strategy/Leadership, Project management, business strategy, Management & management techniques, Management science, Business Strategy and Leadership, Palgrave Business & Management Collection, brand;methods;Organisation;organization;product development |
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