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List of contents
I. THE PRESS AND AMERICAN DEMOCRACY.
1. The Mission of the American Press.
2. The Gigantic Engines of Publicity.
II. THE NEWS MEDIA AND SOCIAL CONTROL.
3. Freedom of the Press.
4. The “Power” of the Press.
5. Henry Luce and the Competitive Marketplace.
6. TV and Cable: The Fabulous Rise of Ted Turner.
7. “We Don't Have News on TV; We Have Entertainment”.
III. THE POLITICAL ARENA IN MARKET SOCIETY.
8. Power, Politics, and the Media in the United States.
9. Spin Doctors and Media Managers.
10. Diversity: Minorities, Women, and the Media.
IV. THE POLITICAL ARENA IN COMMUNITARIAN AND ADVANCING SOCIETIES.
11. The Communitarian Press: The Role of Karl Marx.
12. From Lenin to Glasnost.
13. The Advancing Press: The Old Order Changes.
14. The Advancing Press: Africa, Asia, and Iran.
15. The Advancing Press: Peru.
V. FREE FLOW AND BALANCE IN THEORY AND PRACTICE.
16. The World Challenge for Fairness in Expression.
17. The Attempt to Find a World Information Order.
18. Learning and Training for a Free and Balanced Press.
19. Ethics and the Explosion of Knowledge.
VI. PAYMASTERS AND PIPERS: THE SYMPHONY OF THE PRESS.
20. The Lords of the Global Village.
21. Whither the Information Society?
22. Politics, Power, and Perceptions.
Epilogue: The Seven Laws of Journalism.
Appendix: The Absurdity of “Social Responsibility”.
Svetlana Starodomskaya's Comments on the Soviet Code.
Will Irwin's View of 1911 Advertising.
Charles Dickens's Comments on the American Press in 1842.
Index.
Summary
Agents of Power, 2/e examines media in a "global" world and explores timely issues in media and public policy to emphasize the worldwide interaction of media and politics from Washington to Moscow, from the news room to the board room.
