Fr. 330.00

Business Driven Technology with Premium Content Card

English · Hardback

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Description

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Business Driven Technology discusses various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion first addresses the business needs and then addresses the technology that supports those needs


List of contents










Chapter 1 Business Driven Technology

Chapter 2 Identifying Competitive Advantages

Chapter 3 Strategic Initiatives for Implementing Competitive Advantages

Chapter 3 Measuring the Success of Strategic Initiatives

Chapter 4 Organizational Structures that Support Strategic Initiatives

Chapter 5 Valuing Organizational Information

Chapter 6 Storing Organizational Information - Databases

Chapter 7 Accessing Organizational Information - Data Warehouse

Chapter 8 Enabling the Organization - Decision Making

Chapter 9 Extending the Organization - Supply Chain Management

Chapter 10 Building a Customer-Centric Organization - Customer Relationship Management

Chapter 11 Integrating the Organization from End-to-End - Enterprise Resource Planning

Chapter 12 Creating Innovative Organizations

Chapter 13 E-Business

Chapter 14 Creating Collaborative Partnerships

Chapter 15 Integrating Wireless Technology in Business

Chapter 16 Building Software to Support an Agile Organization

Chapter 17 Outsourcing in the 21st Century

Chapter 18 Developing a 21st Century Organization

Business Plug-Ins

B1 Business Basics

B2 Business Process

B3 Hardware and Software

B4 Enterprise Architectures

B5 Networks, Telecommunications, and Wireless Computing

B6 Information Security

B7 Ethics

B8 Supply Chain Management

B9 Customer Relationship Management

B10 Enterprise Resource Planning

B11 E-Business Models

B12 Emerging Trends and Technology

B13 Strategic Outsourcing

B14 Systems Development

B15 Project Management

Technical Plug-Ins

T1 Personal Productivity Using IT (OLC only)

T2 Basic Skills Using Excel (OLC only)

T3 Problem Solving Using Excel (OLC only)

T4 Decision Making Using Excel (OLC only)

T5 Designing Database Applications (OLC only)

T6 Basic Skills Using Access (OLC only)

T7 Problem Solving Using Access (OLC only)

T8 Decision Making Using Access (OLC only)

T9 Designing Web Pages (OLC only)

T10 Creating Web Pages Using HTML (OLC only)

T11 Creating Web Pages Using Dreamweaver (OLC only)

T12 Creating Gantt Charts with Excel and Microsoft Project (OLC only)


About the author










Paige Baltzan teaches in the Department of Information Technology and Electronic Commerce at the Daniels College of Business at the University of Denver. She holds a B.S.B.A. specializing in Accounting/MIS from Bowling Green State University and an M.B.A. specializing in MIS from the University of Denver. Paige also teaches online at Strayer University. She is the coauthor of several books, including Business Driven Technology, Essentials of Business Driven Information Systems, I-Series, and a contributor to Management Information Systems for the Information Age. Before joining the Daniels College faculty in 1999, Paige spent several years working for a large telecommunications company and an international consulting firm where she participated in client engagements in the United States, as well as South America and Europe. Paige lives in Lakewood, Colorado, with her husband, Tony, and daughters, Hannah and Sophie.


Product details

Authors Baltzan Paige, Haag Stephen, Phillips Amy
Publisher McGraw Hill LLC
 
Languages English
Product format Hardback
Released 01.09.2008
 
EAN 9780077313685
ISBN 978-0-07-731368-5
No. of pages 1
Dimensions 226 mm x 29 mm x 286 mm
Weight 1583 g
Subject Social sciences, law, business > Business > Management

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