Managing Cross-Cultural Communication - Principles and Practice

Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author''s own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.>

Product details

• Authors: Barry Maude, Maude Barry
• Publisher: Macmillan
• Languages: English
• Product format: Paperback / Softback
• Released: 06.05.2016
• EAN: 9781137507464
• ISBN: 978-1-137-50746-4
• No. of pages: 280
• Subjects: Social sciences, law, business > Political science > Political science and political education; BUSINESS & ECONOMICS / International / General, BUSINESS & ECONOMICS / Business Communication / General, International business, Business communication & presentation, Business communication and presentation