Gauging Public Opinion

Informationen zum Autor Hadley Cantril Klappentext This book furnishes the first systematic examination of the highly important and widely misunderstood new methods of surveying public opinion. The studies reported were done by Princeton's Office of Public Opinion Research under the direction of Hadley Cantril, one of the leading social psychologists in the country. The book pioneers in stimulating fashion some of the many problems involved in the determination of public opinion by modern techniques.Originally published in 1944.The Princeton Legacy Library uses the latest print-on-demand technology to again make available previously out-of-print books from the distinguished backlist of Princeton University Press. These editions preserve the original texts of these important books while presenting them in durable paperback and hardcover editions. The goal of the Princeton Legacy Library is to vastly increase access to the rich scholarly heritage found in the thousands of books published by Princeton University Press since its founding in 1905. Zusammenfassung This book furnishes the first systematic examination of the highly important and widely misunderstood new methods of surveying public opinion. The studies reported were done by Princeton's Office of Public Opinion Research under the direction of Hadley Cantril, one of the leading social psychologists in the country. The book pioneers in stimulating

Product details

• Authors: Hadley Cantril, Cantril Hadley
• Publisher: Princeton University Press
• Languages: English
• Product format: Paperback / Softback
• Released: 31.12.2015
• EAN: 9780691627694
• ISBN: 978-0-691-62769-4
• No. of pages: 334
• Series: Princeton Legacy Library; Princeton Legacy Library
• Subjects: Non-fiction book > Politics, society, business > Politics; Social sciences, law, business > Political science > Political system; Public Opinion & Polls, Public opinion and polls, POLITICAL SCIENCE / Public Opinion Polling