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Over the years there have been many changes in the cosmetics industry, but none more far-reaching and profound than the "greening" of cosmetics. The concept has been embraced by consumers and marketing professionals throughout the industry, despite the fact that an exact definition is elusive. Innovative ingredients from time-tested natural sources await commercialization in nutritional and topical products for an inside-outside strategy. This book focused on the potential of herbal extracts for development of "cosmeceuticals" with an attempt to give scientific account for use of herbal extracts in cosmetics industries worldwide. Further, it may provide an amazing platform for researchers in cosmetics & personal care industries, merchandisers and modern scientists to understand several novelistic trends regarding anti-aging cosmeceutical approaches to delaying, defying, and preventing skin ageing.
About the author
Prashant Kumar is serving as a Assistant Professor in Sharda University from year 2012. He has done his master degree in structural engineering from Thapar University and bachelor degree in civil engineering from Hindustan college of science and technology, India. He has guided several final year bachelor's and master's students for their dissertation.
