Fr. 69.00

Leslie Lum, Detra Y Montoya, Detra Y. Montoya, Thaddeus Spratlen, Thaddeus Lum Spratlen, Thaddeus/ Lum Spratlen...

Business Consulting in a Multicultural America

English · Paperback / Softback

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Description

Klappentext Thaddeus Spratlen is professor emeritus of marketing at the University of Washington and a leading expert on multicultural marketing and business assistance for urban enterprises. Leslie Lum has worked for a Fortune 100 company! a global bank! and as a manager of a retail start-up. Detra Y. Montoya is clinical professor in the W. P. Carey School of Business at Arizona State University. Michael Verchot is the founding director of the Consulting and Business Development Center at the University of Washington Foster School of Business.

Product details

Authors	Leslie Lum, Detra Y Montoya, Detra Y. Montoya, Thaddeus Spratlen, Thaddeus Lum Spratlen, Thaddeus/ Lum Spratlen, Michael Verchot
Publisher	University Of Washington Press

Languages	English
Product format	Paperback / Softback
Released	30.11.2015

EAN	9780295994970
ISBN	978-0-295-99497-0
No. of pages	260
Series	Business Consulting in a Multicultural America Multicultural Marketing and Business Consulting
Subjects	Humanities, art, music > History Social sciences, law, business > Business > Business administration Marketing und Vertrieb

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