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Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically.
* Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 years
* Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography, Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview.
* Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions
* Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers
List of contents
Notes on Contributors vii Acknowledgements xiii
Preface xv
I Linking Themes, Paradigms, and Methods 1 Identifying Research Paradigms 3
Zhu Hua 2 Studying Culture 23
Adrian Holliday 3 Studying Identity 37
Jo Angouri 4 Studying Discourse 53
Leila Monaghan II Key Issues and Challenges 5 How to Identify Research Questions 73
Zhu Hua, Prue Holmes, Tony Young, and Jo Angouri 6 How to Research Multilingually: Possibilities and Complexities 88
Prue Holmes, Richard Fay, Jane Andrews, and Mariam Attia 7 How to Research Interculturally and Ethically 103
Jane Woodin 8 How to Assess Intercultural Competence 120
Darla K. Deardorff 9 How to Work with Research Participants: The Researcher's Role 135
Fred Dervin 10 How to Develop a Research Proposal 147
Jane Jackson III Methods 11 Questionnaires and Surveys 165
Tony Johnstone Young 12 Interviews 181
Barbara Gibson and Zhu Hua 13 The Matched-Guise Technique 196
Ruth Kircher 14 Discourse Completion Tasks 212
Emma Sweeney and Zhu Hua 15 The Critical Incident Technique 223
Helen Spencer-Oatey and Claudia Harsch 16 Ethnography 239
Jane Jackson 17 Virtual Ethnography 255
Aoife Lenihan and Helen Kelly-Holmes 18 Multimodality 268
Agnieszka Lyons 19 Critical Discourse Analysis 281
John P. O'Regan and Anne Betzel 20 Conversation Analysis 297
Adam Brandt and Kristian Mortensen 21 Corpus Analysis 311
Michael Handford 22 Narrative Analysis 327
Anna De Fina Index 343
About the author
Zhu Hua is Professor of Applied Linguistics and Communication at Birkbeck College, University of London, UK. Her main research interests are intercultural pragmatics, language and intercultural communication, and child language development. Most recently, she is the author of
Exploring Intercultural Communication: Language in Action (2014), editor of
The Language and Intercultural Communication Reader (2011), and co-editor of
Weaving Intercultural Work, Life, and Scholarship in Globalizing Universities (2016). She is a joint editor for the book series
Routledge Studies in Language and Intercultural Communication.
Summary
Research Methods in Intercultural Communication introduces and contextualizes the most important methodological issues in the field for upper-level undergraduate and graduate students. Examples of these issues are which paradigms and how to research multilingually, interculturally and ethnically.
* Provides the first dedicated and most comprehensive volume on research methods in intercultural communication research in the last 30 years
* Explains new and emerging methods, as well as more established ones. These include: Matched Guise Technique, Discourse Completion Task, Critical Incident Technique, Critical Discourse Analysis, Ethnography, Virtual Ethnography, Corpus Analysis, Multimodality, Conversation Analysis, Narrative Analysis, Questionnaire and Interview.
* Assists readers in determining the most suitable method for various research questions, conceptualizing the research process, interpreting results, and drawing conclusions
* Supports students from start to finish with key terms, suggestions for further reading, research summaries, and sound guidance from experienced scholars and researchers
