Fr. 47.90

Healthcare Disrupted

English · Hardback

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"During a time of tremendous change and uncertainty, Healthcare Disrupted gives executives a framework and language to determine how they will evolve their products, services, and strategies to flourish in a increasingly value-based healthcare system. Using a powerful mix of real world examples and unanswered questions, Elton and O'Riordan lead you to see that 'no action' is not an option--and push you to answer the most important question: 'What is your role in this digitally driven change and how can your firm can gain competitive advantage and lead?'"--David Epstein, Division Head, Novartis Pharmaceuticals
 
"Healthcare Disrupted is an inspirational call-to-action for everyone associated with healthcare, especially the innovators who will develop the next generation of therapeutics, diagnostics, and devices."--Bob Horvitz, Ph.D., David H. Koch Professor of Biology, MIT; Nobel Prize in Physiology or Medicine
 
"In a time of dizzying change across all fronts: from biology, to delivery, to the use of big data, Health Disrupted captures the impact of these forces and thoughtfully develops new approaches to value creation in the healthcare industry. A must-read for those who strive to capitalize on change and reinvent the industry."--Deborah Dunsire, M.D., president and CEO, FORUM Pharmaceuticals
 
Healthcare at a Crossroad: Seismic Shifts, New Business Models for Success
 
Healthcare Disrupted is an in-depth look at the disruptive forces driving change in the the healthcare industry and provides guide for defining new operating and business models in response to these profound changes.
 
Based on original research conducted by Accenture and years of experience working with the most successful companies in the industry, healthcare experts Jeff Elton and Anne O'Riordan provide an informed, insightful view of the state of the industry, what's to come, and new emerging business models for life sciences companies play a different role from the past in to driving superior outcomes for patients and playing a bigger role in creating greater value for healthcare overall. Their book explains how critical global healthcare trends are challenging legacy strategies and business models, and examines why historical leaders in the industy must evolve, to stay relevant and compete with new entrants.
 
Healthcare Disrupted captures this pivotal point in time to give executives and senior managers across pharmaceutical, biopharmaceutical, medical device, medical diagnostics, digital technology, and health services companies an opportunity to step back and consider the changing landscape. This book gives companies options for how to adapt and stay relevant and outlines four new business models that can drive sustainable growth and performance. It demonstrates how real-world data (from Electronic Medical Records, health wearables, Internet of Things, digital media, social media, and other sources) is combining with scalable technologies and advanced analytics to fundamentally change how and where healthcare is delivered, bridging to the health of populations, and broadening the resposibility for both. It reveals how this shift in healthcare delivery will significantly improve patient outcomes and the value health systems realize.

List of contents

Preface
 
Acknowledgements
 
Introduction
 
Then, Now, and Potential
 
Emerging Models
 
Disrupting & Reshaping Responsibly
 
Part I: The Tsunami of Change
 
Chapter 1: Why and How the Healthcare Industry is Changing so Rapidly
 
The Signs of Change
 
A Closer Look at Healthcare Reform
 
Real Reform: Why This Time Will Be Different
 
Global Healthcare Reforms Assure the Move from Volume to Value
 
Healthcare Reform's Effects on the Industry
 
Chapter 2: Strategic Choices No Healthcare Company Can Avoid
 
Market Positioning: "What market will my organization seek to shape and what will it take to influence that marketplace?"
 
Differentiating Capabilities: "What internal and external capabilities does my organization need in order to gain and maintain a leading market position?"
 
Performance Anatomy: Pivoting the operating structures to patients and assuring differentiating capabilities
 
A Responsibility for Your Company's Future
 
Part II: From Strategy to Value with New Business Models
 
Chapter 3: Old Models and New
 
A Profile of the Old Way (The Starting Point for Many Organizations)
 
Fundamental Shifts in the Operating Environment
 
The New Models Array Themselves on Value and Payment Dimensions
 
The Emerging Business Models
 
Hybrids and Other Novel Solutions
 
Chapter 4: Lean Innovators
 
The generic chassis and how it evolved
 
Shifting Opportunities and Rising Pressures
 
Enter the Lean Innovator Model
 
Early Challenges to the Lean Innovation Model
 
The techniques of a lean innovator
 
The "Lean" Operating Model Position: Execution, Execution, Execution
 
Lean Innovators: Spoilers or Value Vanguard?
 
Chapter 5: Around-The-Patient Innovators
 
Identifying Unmet Needs
 
Innovating to Meet Needs, Fill Gaps
 
Examples of Emerging Around-the-Patient Innovators
 
The Questions that Around-the-Patient Innovators Ask and Why They Ask Them
 
The Around-the-Patient Operating Model: Innovating the Therapy and Patient Care
 
Around-the-Patient: New Commercial Model or Value Vanguard?
 
Chapter 6: Value Innovators
 
A Mindset Shift ("Health" as opposed to "Disease")
 
Value Innovators: the "Living" Service Providers
 
Better Operators: Examples of Emerging Value Innovators
 
How to Succeed as a Value Innovator
 
Suites of Solutions
 
The Value Innovator Operating Model is Integrated, Digital, Services and Outcomes Centric
 
The Value Innovator: Value Partner and Services Provider
 
Chapter 7: The New Health Digitals
 
Digitals Gone Healthcare
 
Healthcare Gone Digital
 
Startup Digitals
 
Digital Economics in Healthcare
 
Implications Now, Soon, Later On
 
Working with the New Health Digitals
 
Health Digitals Positioning, Capabilities, and Anatomy
 
The Health Digitals: Disruptions and New Foundations
 
Part III: Building New Organizations
 
Chapter 8: Towards a New Model of Collaboration and Competition
 
Critical Innovations from 'with-out'
 
Value Innovating with your customers
 
Driving Convergence: At the intersection of therapeutics, devices, and process
 
Mapping Big Digital: Where Digital Consumer and Digital Healthcare meet
 
Competition: Protecting the Business
 
Change catalyzing Collaboration catalyzing Change
 
Chapter 9: Talent Strategy for the New Healthcare Ecosystem
 
Transforming Through Talen

About the author










JEFF ELTON, Ph.D., is the Managing Director of Accenture Strategy and global lead of Predictive Health Intelligence and Patient Pathways practices. He is a founder and board member of several therapeutics and healthcare companies. He is a frequent author on topics of health innovation, analytics, and value. He is currently a board member of the Massachusetts Biotechnology Council and recent lecturer at the Boston University, Questrom School of Business, Health Management Program.
ANNE O'RIORDAN is the Global Industry Senior Managing Director of Accenture Life Sciences and a member of the operating board of Accenture's Products business. Based in China since 2007, she has worked throughout Europe, the United States, and Asia for the past 25 years, helping pharmaceutical, medical technology, and consumer health companies rethink, reshape, and restructure their businesses to deliver better patient outcomes. She has published numerous articles on the life sciences industry.

Summary

During a time of tremendous change and uncertainty, Healthcare Disrupted gives executives a framework and language to determine how they will evolve their products, services, and strategies to flourish in a increasingly value-based healthcare system.

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