Assembling Arguments - Multimodal Rhetoric and Scientific Discourse

Informationen zum Autor Jonathan Buehl is an associate professor of English and director of the Business and Technical Writing Program at Ohio State University. He has taught technical and scientific writing in academic and industrial contexts since 2004. Buehl's essays have appeared in College Composition and Communication and Technical Communication Quarterly. Klappentext Offers a concentrated study of scientific argumentation that is sensitive to both the historical and theoretical possibilities of multimodal persuasion as it advances two related claims. First! rhetorical theory can provide the analytical tools needed to understand and appreciate multimodal scientific arguments. Second! science offers ideal subjects for developing general theories of multimodal rhetoric applicable across fields. Zusammenfassung Assembling Arguments argues that such rhetoric should enable the interpretation of visual scientific arguments and improve science-writing instruction.--Carolyn Miller, retired, North Carolina State University

Product details

• Authors: Jonathan Buehl
• Publisher: Univ of south carolina press
• Languages: English
• Product format: Hardback
• Released: 30.11.2015
• EAN: 9781611175615
• ISBN: 978-1-61117-561-5
• Series: Studies in Rhetoric/Communication; Studies in Rhetoric/Communicat; Studies in Rhetoric/Communicat; Studies in Rhetoric/Communication; Studies in Rhetoric & Communic
• Subjects: Humanities, art, music > Linguistics and literary studies > General and comparative linguistics; Social sciences, law, business > Media, communication > Communication science