Design Leadership

"What does it take to be the leader of a design firm or group? We often assume they have all the answers, but in this rapidly evolving industry they're forced to find their way like the rest of us. So how do good design leaders manage? If you lead a design group, or want to understand the people who do, this insightful book explores behind-the-scenes strategies and tactics from leaders of top design companies throughout North America."--provided from Amazon.com.

About the author

The CEO and Co-Founder of Boston-Based User Experience Agency Fresh Tilled Soil, Richard Banfield wears the strategic hat around the office. He's worked his way up the web marketing food chain, starting with online ad sales at MultiChoice, Africa's largest TV and Internet media business. Richard was in the thick of it during the heady dot-com years, founding Acceleration, an international e-marketing business headquartered in London. He has never met a whiteboard he didn't like.

Summary

If you lead a design group, or want to understand the people who do, this insightful book explores behind-the-scenes strategies and tactics from leaders of top design companies throughout North America

Product details

• Authors: Richard Banfield, Banfield Richard
• Publisher: O'Reilly
• Languages: English
• Product format: Paperback / Softback
• Released: 31.01.2016
• EAN: 9781491929209
• ISBN: 978-1-4919-2920-9
• Dimensions: 165 mm x 228 mm x 10 mm
• Weight: 254 g
• Subjects: Social sciences, law, business > Business > Management; Business & Economics / General, COMPUTERS / Computer Science, computer science, Business innovation