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Last Mile - Creating Social and Economic Value From Behavioral Insights

English · Hardback

Description

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Zusammenfassung The Last Mile helps lay readers not only to understand behavioral science, but to apply its lessons to their own organizations' last mile problems, whether they work in business, government, or the nonprofit sector.

Product details

Authors Dilip Soman
Publisher University of Toronto Press
 
Languages English
Product format Hardback
Released 30.09.2015
 
EAN 9781442650435
ISBN 978-1-4426-5043-5
No. of pages 296
Series Rotman-UTP Publishing
Rotman-UTP Publishing
Subjects Humanities, art, music > Psychology > Applied psychology
Social sciences, law, business > Business > General, dictionaries

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