Read more
This book is meant for students, academicians, research scholars and professionals aiming at brisling professional excellence in their respective area of interest. This book gives an insight about the frontline personnel in banking sector who represent 'the face of vibrant and competitive financial sector'. Their communication skills are the critical conduit of information for the unbending, demanding and finicky arbiter of today's corporate destiny 'The Customer'. Professional excellence of frontline personnel are thus the lynchpin to organizational results .They require a core set of competencies and skills to provide a strategic blend of leadership, operational and people management experiences . This critical transcendence advocates loyalty and ensures sustainability in this burgeoning rate of change. Organizations need to foster developmental climate to nurture professional excellence among its personnel. This book helps to explore frontline professional excellence and developmental climate in taxonomy of banks.
About the author
Dr. Asha Alexander is the Chairperson at Department of Business Administration, Jubail University College, Saudi Arabia. Her basic area of interest is in the area of Human resource development. Accomplishment of academic excellence and continuous improvement is her underlined objective.
