Fr. 42.50

Marketing

English · Paperback / Softback

New edition in preparation, currently unavailable

Description

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Offering a student-friendly introduction to marketing, this text covers all of the need to know basics in a clear and engaging manner. Marketing is an ideal text for students of all levels coming to the subject for first time.>

Product details

Authors Jon Groucutt, Jonathan Groucutt, Jonathan Hopkins Groucutt, Cheryl Hopkins
Publisher Macmillan
 
Languages English
Product format Paperback / Softback
Released 30.09.2015
 
EAN 9781137348241
ISBN 978-1-137-34824-1
No. of pages 320
Series Palgrave Business Briefing
Palgrave Business Briefing
MacMillan Business Briefing
Subjects Social sciences, law, business > Business > Advertising, marketing

Marketing, B, History, Market research, Management science

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