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Werbewirkung und Kaufverhalten - Unter ökonomischen und psychologischen Aspekten

German · Hardback

Description

Product details

Authors Hans Mayer
Publisher Schäffer-Poeschel
 
Languages German
Product format Hardback
Released 01.01.1990
 
EAN 9783791005096
ISBN 978-3-7910-0509-6
No. of pages 267
Weight 584 g
Illustrations m. 33 Darst.
Series Betriebswirtschaftliche Abhandlungen
Betriebswirtschaftliche Abhandlungen

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