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Explains how to use the different types of Web 2.0 technologies, and shows how libraries can get the most out of them. This book features chapters looking at the following key areas: social networking; presentations; social search engines; twitter; and, the various trends and Web 3.0. It is suitable for library and information professionals. About the previous edition: This book does a good job of giving an introduction to a wide-ranging, rapidly changing subject. INTERNET RESOURCES NEWSLETTER This is the sort of book that will be read and referred to by librarians the world over who are keen to be stimulated by the possibilities of web 2.0 and put into practice the many good ideas to enliven and refresh their library services. ONLINE INFORMATION REVIEW This is an excellent straightforward reference text to the range of available Web 2.0 tools, ideal for both librarians in the field and LIS students. HEA-ICS Zusammenfassung This book takes a practical look at the activities that librarians undertake to see how they can be better achieved – more quickly, more efficiently and with more impact – using social media tools. Inhaltsverzeichnis 1. An introduction to social media 2. Authority checking 3. Guiding tools 4.Current awareness and selective dissemination of information resources 5. Presentation tools 6. Teaching and training 7. Communication 8. Marketing and promotion – the groundwork 9. Marketing and promotion – the practicalities 10. Creating a social media policy Appendix: Social media disasters....