Effects of Working capital management and Marketing strategies - On profitability of micro financed business entities in Kisumu city, Nyanza province, Kenya

Business success has been the main concern of the author of this publication and based on the findings of the study, it becomes clear that Business growth and financial stability largely depends on: 1) working capital management and 2) Marketing strategies employed by entities I am convicted that the contents of this publication will be of great use to; a)Entrepreneurs who have passion for business success b)Students of accountancy in edifying their accountancy studies c)Students of research d)Tutors of accountancy in reinforcing accountancy lectures among others

About the author

The author of this publication has professional qualification in accountancy that is offered by KASNEB and is a member of KIM.He has been a Lecturer of accountancy/Finance at Polytechnic and university level for several years.

Product details

• Authors: Jared Hasea
• Publisher: LAP Lambert Academic Publishing
• Languages: English, German
• Product format: Paperback / Softback
• Released: 01.01.2015
• EAN: 9783659649042
• ISBN: 978-3-659-64904-2
• No. of pages: 64
• Subjects: Humanities, art, music > Philosophy > Miscellaneous; Non-fiction book > Philosophy, religion > Miscellaneous