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Animation in Context is one of the best instructional books on animation I have seen. Each lesson is perfectly composed, with excellent examples and assignments that really help students get to know terminology, animation structure and process. The author Mark Collington has created a structure that forces the student to creatively learn design terminology: semiotics, design theory, history, etc, and makes them place it in the context of animation. I have yet to learn so much from a book and am adopting Mr. Collington’s learning structure into other areas of my classes - for example, reading about terms and history, then applying those to a fill-in-the-blanks essay. Really brilliantly done! Informationen zum Autor Mark Collington is Course Leader for MA & BA (Hons) Animation at London Metropolitan University, UK. Klappentext Animation in Context is an illustrated introduction to cultural theory, contextual research and critical analysis. By making academic language more accessible, it empowers animators with the confidence and enthusiasm to engage with theory as a fun, integral, and applied part of the creative process. Interviews with contemporary industry professionals and academics, student case studies and a range of practical research exercises, combine to encourage a more versatile approach to animation practice - from creating storyboards to set designs and soundtracks; as well as developing virals, 3D zoetropes and projection mapping visuals. Mark Collington focuses on a core selection of theoretical approaches that shape animation narrative, supported by a broader set of shared theoretical principles from the worlds of art, design, film and media studies. This discussion is underpinned by cross-disciplinary thinking on a range of topics including genre, humour, montage and propaganda. These are applied to the analysis of a range of animated films and projects from Disney and Animé, to independent artist-filmmakers such as Wendy Tilby, Amanda Forbis and Jerzy Kucia. These ideas are also applied to other uses of animation such as advertising, sitcom, gaming and animated documentary.A beautifully illustrated introduction to contextual research and analysis in animation. Zusammenfassung Animation in Context is an illustrated introduction to cultural theory, contextual research and critical analysis. By making academic language more accessible, it empowers animators with the confidence and enthusiasm to engage with theory as a fun, integral, and applied part of the creative process. Interviews with contemporary industry professionals and academics, student case studies and a range of practical research exercises, combine to encourage a more versatile approach to animation practice – from creating storyboards to set designs and soundtracks; as well as developing virals, 3D zoetropes and projection mapping visuals. Mark Collington focuses on a core selection of theoretical approaches that shape animation narrative, supported by a broader set of shared theoretical principles from the worlds of art, design, film and media studies. This discussion is underpinned by cross-disciplinary thinking on a range of topics including genre, humour, montage and propaganda. These are applied to the analysis of a range of animated films and projects from Disney and Animé, to independent artist-filmmakers such as Wendy Tilby, Amanda Forbis and Jerzy Kucia. These ideas are also applied to other uses of animation such as advertising, sitcom, gaming and animated documentary. Inhaltsverzeichnis Introduction Expanding Your Thinking about Animation Intended Aims and Outcomes of this Book Outline of Book Structure, Themes and Subject Matter Keeping An Online Reflective Workbook 1. Language & Visual Meaning: Playing Sherlock Holmes Apples: Introducing Structuralism & Semiotics Love Letters: Semantics Time Travel: From Monoscenic,...