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Informationen zum Autor Dr. Robert D. Hisrich is the Bridgestone Chair of International Marketing and Associate Dean of Graduate and International Programs at Kent State University and president of H&B Associates, a marketing and management consulting firm he founded. He is the former Garvin Professor of Global Entrepreneurship and Director of the Center for Global Entrepreneurship at Thunderbird School of Global Management. Dr. Hisrich received his MBA and PhD degrees from University of Cincinnati and honorary doctorate degrees from Chuvash State University (Russia) and the University of Miskolc (Hungary). He has authored or co-authored 38 books, including Technology Entrepreneurship: Creating, Capturing, and Protecting Value, Second Edition (with Thomas N. Duening and Michael A. Lechter, Academic Press, 2015), Marketing for Entrepreneurs and SMEs: A Global Perspective (with Maja Konecnik Ruzzier and Mitja Ruzzier, Edward Elgar, 2014), Managing Innovation and Entrepreneurship (with Claudine Kearney, SAGE Publications, 2014), Governpreneurship: Establishing a Thriving Entrepreneurial Spirit in Government (with Amr Al-Dabbagh, Edward Elgar, 2013), International Entrepreneurship: Starting, Developing and Managing a Global Venture, Third Edition (SAGE, 2016), Entrepreneurship: Starting, Developing, and Managing a New Enterprise, Ninth Edition (with Michael P. Peters and Dean A. Shepherd, McGraw-Hill, 2013), Corporate Entrepreneurship: How to Create a Thriving Entrepreneurial Spirit Throughout Your Company (with Claudine Kearney, McGraw-Hill, 2011), Entrepreneurial Finance: A Global Perspective (with Gary Gibbons and Carlos Silva SAGE,2015), and Advanced Introduction to Entrepreneurship (Edward Elgar, 2015). The author of more than 300 articles on entrepreneurship, international business management, and venture capital, he has instituted academic and training programs in Hungary, Russia, China, Saudi Arabia, and the UAE. Klappentext Combining comprehensive coverage with a wide variety of real-life cases, International Entrepreneurship: Starting, Developing, and Managing a Global Venture gives entrepreneurs the tools they need to successfully lau Zusammenfassung Inspiring and practical! get the entrepreneurial tools you need to successfully conduct business in a global and competitive world. Inhaltsverzeichnis Chapter 1: Importance of International Entrepreneurship Profile: RidingO Chapter Objectives Introduction International Versus Domestic Entrepreneurship Motivations to Go Global Traits of an International Entrepreneur The Importance of Global Business Summary Chapter 2: Globalization and the International Environment Profile: Virgin Australia Airlines Chapter Objectives Introduction Strategic Effects of Going Global Strategic Issues Important Considerations Summary Chapter 3: Cultures and International Entrepreneurship Profile: Miyako Hotels & Resorts Chapter Objectives Introduction Nature of Culture Seven Cultural Determinants Summary Chapter 4: The Global Monetary System Profile: MTN Chapter Objectives Introduction Foreign Exchange Aspects of the Foreign Exchange Market Nature of the Foreign Exchange Market Foreign Exchange Rate Fluctuations The Global Capital Market Balance of Payments Role of the International Monetary Fund and World Bank Trade Financing Summary Chapter 5: Selecting International Business Opportunities Profile: YPlan Chapter Objectives Introduction Foreign Market Selection Model Developing Foreign Market Indicators Primary Versus Secondary Foreign Market Data Sources of Country Market Data Competitive Positioning International Competit...
