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Today's economy may be tough, but economics doesn't have to be. With detailed coverage of the financial and economic crisis, this book offers innovative and engaging learning features, easy customization, and fully integrated digital and course management options.
List of contents
AN INTRODUCTION TO ECONOMICS.
Part I: ECONOMICS: THE SCIENCE OF SCARCITY.
1. What Economics Is About.
Appendix A Working with Diagrams.
Appendix B Should You Major in Economics?
2. Production Possibilities Frontier Framework.
3. Supply and Demand: Theory.
4. Prices: Free, Controlled, and Relative.
5. Supply, Demand, and Price: Applications.
MICROECONOMICS.
Part II: MICROECONOMIC FUNDAMENTALS.
6. Elasticity.
7. Consumer Choice: Maximizing Utility and Behavioral Economics.
Appendix C Budget Constraint and Indifference Curve Analysis.
8. Production and Costs.
Part III: PRODUCT MARKETS AND POLICIES.
9. Perfect Competition.
10. Monopoly.
11. Monopolistic Competition, Oligopoly, and Game Theory.
12. Government and Product Markets: Antitrust and Regulation.
Part IV: FACTOR MARKETS AND RELATED ISSUES.
13. Factor Markets: With Emphasis on the Labor Market.
14. Wages, Union, and Labor.
15. The Distribution of Income and Poverty.
16. Interest, Rent, and Profit.
Part V: MARKET FAILURE, PUBLIC CHOICE, AND SPECIAL-INTEREST-GROUP POLITICS.
17. Market Failure: Externalities, Public Goods, and Asymmetric Information.
18. Public Choice and Special-Interest-Group Politics.
Part VI: ECONOMICS THEORY-BUILDING AND EVERYDAY LIFE.
19. Building Theories to Explain Everyday Life: From Observations to Questions to Theories to Predictions.
THE GLOBAL ECONOMY.
Part VII: INTERNATIONAL ECONOMICS AND GLOBALIZATION.
20. International Trade.
21. International Finance.
WEB CHAPTERS.
22. The Economic Case For and Against Government: Five Topics Considered.
23. Stocks, Bonds, Futures, and Options.
24. Agriculture: Problems, Policies, and Unintended Effects.
Summary
Today's economy may be tough, but economics doesn't have to be. Let Roger Arnold's MICROECONOMICS, 12E open up the world of economic analysis for your students. With more detailed coverage of the financial and economic crisis than any other principles text on the market, this inviting book offers innovative and engaging learning features, easy customization, and fully integrated digital and course management options. The author weaves memorable examples from pop culture throughout this edition and bolsters student interest by illustrating the unexpected places microeconomics occur. Students see how economic forces link to every day events and form an important part of life 24/7.
The book plus printed access card for Aplia offers complete video assets ideal for online courses, self-study and ultimate teaching flexibility. "Video Office Hours" digital lectures walk students through worked problems, while new Progression Graphs demonstrate key concepts in graphing for student clarification. Access to Aplia with this package provides interactive problem sets, analyses, tutorials, experiments, and critical-thinking exercises further promote hands-on applications without adding to your workload. Students take an active role in the learning process--improving their economic understanding and ability to relate to economic concepts. You can assign homework that is automatically graded and recorded. These resources work with the book's latest content to reflect today's changing economy and equip students with a thorough understanding of contemporary economics.
