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Klappentext Now in a fully revised and updated edition! this seminal text disputes the view that we are experiencing a clash of civilizations as well as the idea that globalization leads to cultural homogenization. Instead! Jan Nederveen Pieterse argues that we are witnessing the formation of a global melange culture through processes of cultural mixing or hybridization. From this perspective on globalization! conflict may be mitigated and identity preserved! albeit transformed. In a new chapter on China! the author focuses on the key issue of agency and power in hybridization! which is important in emerging economies generally! with China a particularly momentous case. Here he draws a key distinction between passive and active forms of globalization (globalized and globalizing) and hybridity (being hybridized and hybridizing). Throughout! the book offers a comprehensive treatment of hybridization arguments! and in discussing globalization and culture! problematizes the meaning of culture. This historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding." Zusammenfassung Now fully revised and updated! this book argues that we are witnessing the formation of a global melange culture through processes of cultural mixing. Jan Nederveen Pieterse's historically deep and geographically wide approach to globalization is essential reading as we face the increasing spread of conflicts bred by cultural misunderstanding. Inhaltsverzeichnis Contents Preface to the Second and Third Edition Acknowledgments Introduction 1 Globalization: Consensus and Controversies Consensus Controversies Twenty-first Century Globalization 2 Globalization and Human Integration: We Are All Migrants Globalization as a Deep Historical Process Utopian Visions: Human Unity as a Theme Uneven Globalization We Are All Migrants: Migration and Human Integration 3 Globalization and Culture: Three Paradigms Clash of Civilizations McDonaldization Hybridization: Rhizomes of Culture Futures 4 Globalization as Hybridization Globalizations Plural Globalization and Modernity Structural Hybridization Global Melange Theorizing Hybridity Politics of Hybridity Post-hybridity? Forward Moves 5 Hybridity! So What? The Anti-hybridity Backlash and the Riddles of Recognition Varieties of Hybridity The Anti-hybridity Backlash Hybridity and the longue duree Boundary Fetishism and Life and Death Different Cultural Takes on Hybridity Patterns of Hybridity So What? 6 Globalization Is Braided: East-West Osmosis East West Islam-West Easternization! Westernization! and Back Again 7 Hybrid China Silk Roads New Silk Roads Hybridity with Chinese characteristics Globalized! globalizing 8 Global Melange Notes Bibliography Index About the Author ...
