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With a vast selection of typefaces now available, there is no excuse for using boring typography in web design. The New Web Typography: Create a Visual Hierarchy with Responsive Web Design shows you how to implement web-safe fonts to create visually appealing and multi-browser-friendly websites while encouraging you to develop designs that express your own unique typographic voice.
This book discusses general principles for choosing typefaces for on-screen display and tips for creating a visual hierarchy that works on monitors, tablets, and smartphones. It shares some of the authors' personal experiences to illustrate situations where one font would be more effective than another in giving readers an optimized experience that includes quick download times and an overall aesthetically pleasing presentation.
Since good typography is good web design, font selection is a critical aspect of web design. The New Web Typography is more than a simple overview of web typography. It provides practical advice and examples that help you make good decisions in choosing fonts for web design.
Key Features
- Demonstrates how to implement responsive web typography, with up-to-date HTML5 and CSS3 code
- Uses case studies and examples to enhance instruction
- Provides practical tips on special techniques for implementing webfonts and searching and using webfont libraries
- Encourages you to develop a unique typographic voice
List of contents
Overview. Type Basics. Find Fonts. Choose. Style. Scale. Space. Iconography. Hierarchy. Appendix.
About the author
Jason Cranford Teague is a senior information architect who has developed Web sites for such companies as WebMD, CNN, Coca-Cola, Virgin Records, BellSouth, and Kodak. He is the author of several books and numerous articles on technology and Web design.
Summary
With a vast selection of typefaces now available, there is no excuse for using boring typography in web design. The New Web Typography: Create a Visual Hierarchy with Responsive Web Design shows you how to implement web-safe fonts to create visually appealing and multi-browser-friendly websites while encouraging you to develop designs that express your own unique typographic voice.
This book discusses general principles for choosing typefaces for on-screen display and tips for creating a visual hierarchy that works on monitors, tablets, and smartphones. It shares some of the authors’ personal experiences to illustrate situations where one font would be more effective than another in giving readers an optimized experience that includes quick download times and an overall aesthetically pleasing presentation.
Since good typography is good web design, font selection is a critical aspect of web design. The New Web Typography is more than a simple overview of web typography. It provides practical advice and examples that help you make good decisions in choosing fonts for web design.
Key Features
- Demonstrates how to implement responsive web typography, with up-to-date HTML5 and CSS3 code
- Uses case studies and examples to enhance instruction
- Provides practical tips on special techniques for implementing webfonts and searching and using webfont libraries
- Encourages you to develop a unique typographic voice
