Description
Product details
| Authors | Gilbert Churchill, Dawn Iacobucci |
| Publisher | Cengage Learning EMEA |
| Languages | English |
| Product format | Paperback / Softback |
| Released | 15.01.2010 |
| EAN | 9780324343472 |
| ISBN | 978-0-324-34347-2 |
| No. of pages | 712 |
| Weight | 1080 g |
| Subjects |
Social sciences, law, business
> Business
> Advertising, marketing
Marktforschung |
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