Fr. 55.50

Glass Jaw

English · Hardback

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Description

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Describes how scandals can run out of control in the digital age and offers tough advice for companies and individuals on how to survive a scandal.

About the author

Eric Dezenhall is the author of ten books, including Glass Jaw: A Manifesto for Defending Fragile Reputations in an Age of Instant Scandal, and Damage Control: Why Everything You Know about Crisis Management Is Wrong (with John Weber). He has written for publications including the New York Times, Wall Street Journal, Washington Post, LA Times, New Republic, and Huffington Post.

Summary

GLASS JAW is a manifesto in the vein of Art of War for an age where scandal can destroy a company's brand and reputation in an instant - from Eric Dezenhall, a real life Michael Clayton, who runs one of the elite crisis management firms in Washington.

Product details

Authors Eric Dezenhall, Dezenhall Eric
Publisher Grand Central
 
Languages English
Product format Hardback
Released 30.10.2014
 
EAN 9781455582976
ISBN 978-1-4555-8297-6
Dimensions 160 mm x 238 mm x 27 mm
Subjects Non-fiction book > Psychology, esoterics, spirituality, anthroposophy > Applied psychology
Social sciences, law, business > Business

BUSINESS & ECONOMICS / Public Relations, PSYCHOLOGY / Applied Psychology, BUSINESS & ECONOMICS / Reference

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