Fr. 226.00

Strategic Management in the Aviation Industry

English · Hardback

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Zusatztext '...essential reading for anyone who is interested in having a comprehensive and up-to-date understanding of the crucial strategic issues involved in managing the aviation industry. It makes an invaluable contribution to the aviation literature by striking an effective balance between academic theory and industry business practice and a key strength lies in the wide-ranging analysis which considers different aspects of both airline and airport operations.' Dr Anne Graham! University of Westminster! UK 'The changes taking place in the aviation industry in recent years have been posing critical problems for airlines! new and old! and for airports. For many airlines! survival depends on their ability to develop new business models to enable them to adapt to the changed environment. This book brings together a wealth of analytical and descriptive material on how airlines and airports are adapting their business models and moulding their strategies. It consists of a well integrated range of papers based on sound analytics and practical experience. As such! it constitutes an essential reference on management challenges in the aviation industry.' Professor Peter Forsyth! Monash University! Australia 'It represents a significant contribution to Air Transport Management literature and presents an excellent work of reference for those studying Airline and Airport Economics and Operations and for those tasked with making strategic decisions in these dynamic sectors.' The Aerospace Professional May 2007 Informationen zum Autor Werner Delfmann is Professor of Business Administration and Director of the Department of Business Policy and Logistics at University of Cologne! Germany. Herbert Baum is Professor of Economics and Director of the Institute of Transport Economics at the University of Cologne! Germany. Stefan Auerbach is Managing Director of Lufthansa Consulting GmbH! Germany. Sascha Albers just finished his doctorate degree at the Department of Business Planning and Logistics! University of Cologne! Germany! and is currently visiting lecturer at the Department of Strategic Management at the University of Waikato Management School! New Zealand. Klappentext The aviation industry is in transition. In addition to its cyclic nature! environmental uncertainty has increased since September 11 terrorist attacks; the outbreak of diseases such as SARS have demonstrated the vulnerability of the aviation system. Ongoing deregulation tendencies! the formation of global alliance networks among airlines! the privatization of airports worldwide! and the consolidation of aircraft suppliers are only a few of the changes posing challenges to managers and civil authorities in the industry alike.This book provides a comprehensive overview of current strategic challenges and measures required to meet those challenges in a dynamic industry.Experts from aviation practice and management! in addition to acknowledged scholars contribute to this volume and combine academic expertise with economic and business perspectives in an unprecedented way for the aviation field.The focus is not restricted to passenger airlines. The five parts of the book additionally comprise various chapters on alliance management and formation! strategic issues for air freight carriers and airport companies! as well as impacts the airline industry exerts on its environment. The book combines both concepts and results from recent academic research with applications and case studies from major industry players.Readership includes academics! students in advanced aviation courses! senior aviation professionals in airline! airport and supplier companies and international organizations and governmental agencies Zusammenfassung Provides an overview of strategic challenges and measures required to meet those challenges in a dynamic industry. The five parts of this book include chapters on alliance management and for...

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