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Zusatztext 'Visual Pollution is both an exemplary and rare text in the fields of urban design and environmental perception! focusing as it does on a highly topical and important issue in built environment studies: the aesthetic experience of users! and how their appreciation of urban beauty can be measured'. Alan Reeve! Oxford Brookes University! UK The book succeeds in finding a set of recommendations to enhance the visual quality of city centres! useful for urban planners! civil engineers! architects! and lawmakers ... another strength of the book is the extensive background information provided about theories of perception and cognition of the built environment! legal frameworks to control commercial signage! and the forces shaping the visual quality of public space! such as consumer culture and city centre management and promotion. LSE Review of Books Informationen zum Autor Adriana Portella is based at the University College London in The Bartlett School of Planning! UK. While the issue of visual pollution, has been widely debated, there is as yet no clear conclusion as to how best to control commercial signage and whether different urban contexts and people from different backgrounds and cultures have universal or distinct preferences. Zusammenfassung While the issue of visual pollution, has been widely debated, there is as yet no clear conclusion as to how best to control commercial signage and whether different urban contexts and people from different backgrounds and cultures have universal or distinct preferences. Inhaltsverzeichnis Contents: Preface; Introduction: synopsis of each chapter and glossary of concepts. Part I The Theoretical Debate: Visual Quality of Public Spaces Versus Commercial Signage: User's perception and cognition of the built environment; Consumer culture! marketing the city and urban tourism; Reviewing commercial signage controls in different countries. Part II The Empirical Investigation: The Effects of Commercial Signage on People's Quality of Life: Empirical investigation - England and Brazil; People's quality of life and commercial signage control management; User's preference and satisfaction with historic streetscapes; Commercial signage and building design: positive and negative factors. Conclusion: what is needed to enhance visual quality in historic and commercial city centres?; Appendices; References; Index. ...
