Mad Women

Informationen zum Autor JANE MAAS began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the "I Love New York" campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into seventeen languages. Klappentext What was it like to be an advertising woman on Madison Avenue in the sixties and seventies! that Mad Men era of casual sex and professional serfdom? Zusammenfassung Was there really that much sex at the office? Were there really three-Martini lunches? Were women really second-class citizens? In this title, the author says the answer to all three questions is unequivocally yes.

Product details

• Authors: Jane Maas, Maas Jane
• Publisher: Bantam UK
• Languages: English
• Product format: Paperback
• Released: 17.01.2013
• EAN: 9780857501318
• ISBN: 978-0-85750-131-8
• No. of pages: 240
• Dimensions: 127 mm x 198 mm x 15 mm
• Subjects: Non-fiction book > Politics, society, business > Biographies, autobiographies; New York, Advertising, Manhattan, BIOGRAPHY & AUTOBIOGRAPHY / Historical, BUSINESS & ECONOMICS / Advertising & Promotion, Humour, Autobiography: historical, political & military, HUMOR / Topic / Men, Women & Relationships, c 1960 to c 1970, Autobiography: historical, political and military, c 1960 to c 1969