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New Media Worlds - Challenges for Convergence

English · Paperback / Softback

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Description

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Using a combination of case study materials, theoretical reflection and critical analysis, this book explores four central issues for the study of new media and their impact on user communities - the impact of convergence on traditional media, activism, access and participation in new media. Throughout, it emphasises the way changes in the media are being experiences by various audiences. Zusammenfassung Using a combination of case study materials, theoretical reflection and critical analysis this book explores four central issues for the study of new media and their impact on their user communities: 1 The impact of convergence on traditional media: explores the implications of media convergence for everyday media use and for the policy context. 2. Activism: using a series of case studies this section explores how user communities with special access needs are ensuring they are not denied access to the emerging new media world. 3. Access: provides an overview of areas where the introduction of new media has created debate about which social and cultural groups will benefit and how new media policy should be developed. 4. Participation: the emerging world of new media is inseparably linked to the commercialization of the internet and of mobile communications. This section examines the implications of the resulting commodification of information for the way audience formations are structured and operate.

Product details

Authors Tim Dwyer, Virginia Nightingale, Virginia (EDT)/ Dwyer Nightingale
Publisher Oxford University Press
 
Languages English
Product format Paperback / Softback
Released 05.12.2007
 
EAN 9780195558364
ISBN 978-0-19-555836-4
No. of pages 358
Dimensions 184 mm x 241 mm x 25 mm
Subject Social sciences, law, business > Media, communication > Media science

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