The Secret to GE's Success

GE has had some of the best inventors, the best strategic planners, and the best results. This title explains the five keys that made GE a global phenomenon - and gives managers a toolkit for duplicating its success. It explains the GE Code and provides a far-ranging prescriptive plan for strategizing the GE way.

Product details

• Authors: William E Rothschild, William E. Rothschild
• Publisher: McGraw Hill Trade
• Languages: English
• Product format: Hardback
• Released: 31.01.2007
• EAN: 9780071475938
• ISBN: 978-0-07-147593-8
• Dimensions: 165 mm x 235 mm x 27 mm
• Subjects: Social sciences, law, business > Business; Unternehmensführung