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Zusatztext Takes the mystery out of innovation. Moves innovation from something secret! behind the curtain! sequestered in the laboratory to a real-life! practical approach of freeing staff to generate ideas and work the ideas through a rigorous process that produces results. Informationen zum Autor Thomas Koulopoulos is president of The Delphi Group, an Inc. 500 technology management and advisory company whose client list includes the Mayo Clinic, FBI, NYSE, Air France, CitiCorp, Apple, IBM, Microsoft, HP, Oracle, and others. A noted expert and author on business and technology innovation, he also is currently Executive Director at the Center for Business Innovation at Babson College and a frequent contributor to Forbes, BusinessWeek, NPR, and CNN. Klappentext For Steve Jobs and Bill Ford, Microsoft and 3M, a new business model of innovation has become the driving force behind their success. With strong leadership and a disciplined process, today s leaders are creating more than great products they are taking the role of innovation beyond R&D, placing it squarely at the center of the organization s core competencies and changing the very nature of the customer experience. Packed with examples and stories about the way innovation takes place inside dozens of next-generation global organizations, The Innovation Zone takes a first-hand look behind the glitz of the latest gadgets to explore the methods, tools and behaviors that build increasing market value for the company, respect for the brand and long-term competitive dominance. This new playbook for developing and leading a culture of innovation debunks the traditional thinking that it all begins as a single invention or flash of insight. Instead, the author s Innovation 2.0 framework, assessment tools and techniques and classic examples from NASA and the space suit to the Sony Walkman and GM s OnStar demonstrate how the Seven Lessons of Innovation can be learned by any leader committed to creating a protected space where ideas are identified and evaluated, and championing the process throughout the organization."Profiling dozens of today’s most innovative organizations, The Innovation Zone delivers a new playbook for creating a structured business model of innovation that focuses on process, not products, to generate sustainable value and competitive dominance. Zusammenfassung Innovation has become a mantra for organizations facing unprecedented market pressures and worldwide competition. But can it be taught or developed as a core competency? Are there rules for turning great ideas into breakthrough innovations that alter behavior and culture! change the company-customer relationship! and carve out a path to global business success? Profiling dozens of today's most innovative organizations! The Innovation Zone delivers a new playbook for creating a structured business model of innovation that focuses on process! not products! to generate sustainable value and competitive dominance. ...
