Fr. 170.00

After Greenwashing - Symbolic Corporate Environmentalism and Society

English · Hardback

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Informationen zum Autor Frances Bowen is Professor of Innovation Studies at Queen Mary, University of London. She is a leading authority on when and how companies innovate in response to current and future environmental regulation. She is the 2014 Chair of the Organizations and the Natural Environment (ONE) Division of the Academy of Management, and President-Elect of GRONEN, the Group for Research on Organizations and the Natural Environment. Klappentext Examines the underlying symbolic dimensions of corporate environmentalism, helping readers to separate useful environmental information from empty corporate spin. Zusammenfassung Businesses promote their environmental credentials through green buildings! eco-labels! clean technologies and pledges. When are these symbols empty corporate spin! and when do they signal authentic environmental improvements? This thoughtful book provides researchers! regulators and managers with the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism. Inhaltsverzeichnis Acknowledgements; List of abbreviations; 1. Introduction; 2. After greenwashing; 3. Perspectives on symbolic corporate environmentalism; 4. Drivers and consequences of symbolic corporate environmentalism; 5. Study 1: symbolic gaps in environmental strategies; 6. Study 2: pollution control technology and the production of symbolic capital; 7. Study 3: the evolution of measurement and performance standards; 8. Measurement and methods; 9. Implications and conclusions; Notes; References; Index.

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