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Informationen zum Autor Debbie Collins is Head of Questionnaire Development and Testing at NatCen Social Research. An experienced survey researcher, Debbie has specialised over the past decade in survey methodology, questionnaire development and testing. Debbie founded NatCen’s Questionnaire Development and Testing Hub, with Michelle Gray in 2006 and has developed and tested survey questions and data collection tools for a wide range of clients. Debbie’s research interests include novel uses of cognitive interviewing, effective combinations of pretesting methods, and the design of web and mixed mode questionnaires. Klappentext Drawing on the approach used at the NatCen Social Research, this book provides practical, hands-on guidance for implementing cognitive interviewing methods in the context of applied social policy research. Zusammenfassung Drawing on the approach used at the NatCen Social Research! this book provides practical! hands-on guidance for implementing cognitive interviewing methods in the context of applied social policy research. Inhaltsverzeichnis Background and Context Cognitive Interviewing: Origin, Purpose and Limitations Other Pretesting Methods How to Conduct a Cognitive Interiewing Project Planning a Cognitive Interviewing Project Sampling and Recruitment Developing Interview Protocols Conducting Cognitive Interviews Data Management Analysis and Interpretation Application of Findings Cognitive Interviewing in Practice Survey Mode and its Implications for Cognitive Interviewing Cross-national, Cross-cultural and Multilingual Cognitive Interviewing Wider Applications of Cognitive Interviewing
