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John E. Gamble, A. J. Strickland, Alonzo J. Strickland, III A. J. Strickland, Arthur Thompson, Arthur A. Thompson...
Crafting and Executing Strategy
English · Paperback / Softback
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Description
Informationen zum Autor Arthur A. Thompson! Jr.! earned his B.S and Ph.D. degrees in economics from The University of Tennessee! spent three years on the economics faculty at Virginia Tech! and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982! Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy! competition and market analysis! and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications! he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1!000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations! putting on management development programs! working with companies! and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters! two grandchildren! and a Yorkshire terrier. Klappentext The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team! Margie Peteraf! led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking! strengthen linkages to the latest research findings! modify the coverage and exposition as needed to ensure squarely on-target content! and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition! every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced! mirroring both the best academic thinking and the pragmatism of real-world strategic management. An attractive collection of 20 relevant! readable! and recent readings that amplify important topics in managing a company's strategy-making! strategy-executing process is included in this Concepts and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects. Zusammenfassung Reflects the best academic thinking and the pragmatism of real-world strategic management. This title collects relevant readings that amplify important topics in managing a company's strategy-making! strategy-executing process to provide students with the literature of strategic management before tackling cases or simulation projects. Inhaltsverzeichnis Part I: Concepts and Techniques for Crafting and Executing Strategy Section A: Introduction and Overview Chapter 1: What Is Strategy and Why Is It Important? Chapter 2: Leading the Process of Crafting and Executing Strategy Section B: Core Concepts and Analytical Tools Chapter 3: Evaluating a Company's External Environment Chapter 4: Evaluating a Company's Resources and Competitive Position Section C: Crafting a Strategy Chapter 5: Five Generic Competitive Strategies--Which One to Employ? Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices Chapter 7: Strategies for Competing in Foreign Markets Chapter 8: Diversification: Strategies for Managing a Group of Businesses Chapter 9: Ethical Business Strategies! Social Responsibility! and Environmental Sustainability Section D: Executing the Strategy Chapter 10: Building an Organization Capable of Good Strategy Execution Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution Part II: ...
Product details
Authors | John E. Gamble, A. J. Strickland, Alonzo J. Strickland, III A. J. Strickland, Arthur Thompson, Arthur A. Thompson, Arthur A. Thompson Jr. |
Publisher | McGraw Hill Trade |
Languages | English |
Product format | Paperback / Softback |
Released | 30.09.2011 |
EAN | 9780071316996 |
ISBN | 978-0-07-131699-6 |
Subject |
Social sciences, law, business
> Business
|
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