Strategic Alliances As Social Facts - Business, Biotechnology, and Intellectual History

Informationen zum Autor Mark de Rond is Lecturer in Enterprise Studies at the Judge Institute of Management Studies, University of Cambridge. Klappentext Thought-provoking, insightful analysis examining social dimension of strategic alliances based on in-depth biotechnology case studies. Zusammenfassung Mark de Rond examines the social dimension of strategic alliances and the importance of the individuals involved. Based on in-depth case studies of three major biotechnology alliances! the book combines insights from social theory and intellectual history with mainstream strategic management literature to provide a refreshing and thought-provoking analysis. Inhaltsverzeichnis Foreword A. Huff; Preface: By way of introduction; 1. Paradoxes of alliance life; 2. The context of drug discovery; 3. Case study 1: Rummidgen and plethora; 4. Case study 2: Cambiogen and plethora; 5. Case study 3: Bionatura and pflegum-courtal; 6. Putting two and two together: Revisiting theory and practice; 7. Strategy, structure, and structuration: The general in the particular; 8. The hedgehog and the fox: The particular in the general; 9. The legitimacy of messiness; Appendix: A few words on methodology.

Product details

• Authors: Mark De Rond, Mark (University of Cambridge) De Rond, Mark de Rond
• Assisted by: Huff Anne (Foreword)
• Publisher: Cambridge University Press ELT
• Languages: English
• Product format: Hardback
• Released: 19.06.2003
• EAN: 9780521811101
• ISBN: 978-0-521-81110-1
• No. of pages: 230
• Subjects: Guides > Law, job, finance; Social sciences, law, business > Business > Management; Business and Management, BUSINESS & ECONOMICS / Industries / Manufacturing, Business & management, Chemical, biotechnology and pharmaceutical industries, Chemical industries