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Zusatztext 'We may live today in a global consumer society! but until Brewer and Trentmann's important book the study of consumption remained tied to narrowly defined times and places. They offer us an enticing feast of new insights spanning East and West! North and South! past and present! consuming and resisting. Indulge yourself!' Lizabeth Cohen! Harvard University and author of A Consumers' Republic: The Politics of Mass Consumption in Postwar America'There may be lots of books on consumption! but very few of them reach anywhere close to the novelty and verve of this book. By concentrating on the multiple histories and geographies of the world of goods! the editors have produced a collection in which consumer objects speak back to us in all their density of use and meaning. A vital text.' Nigel Thrift! University of Oxford'Genuinely international and cross-disciplinary perspectives are promised and delivered.'Economic History Review'This edited book is a contribution to the Informationen zum Autor John Brewer is Eli and Edye Broad Professor in Humanities and Social Sciences at the California Institute of Technology, USA. Frank Trentmann is Professor of History at Birkbeck College, University of London, UK. 'We may live today in a global consumer society, but until Brewer and Trentmann's important book the study of consumption remained tied to narrowly defined times and places. They offer us an enticing feast of new insights spanning East and West, North and South, past and present, consuming and resisting. Indulge yourself!' Lizabeth Cohen, Harvard University and author of A Consumers' Republic: The Politics of Mass Consumption in Postwar America'There may be lots of books on consumption, but very few of them reach anywhere close to the novelty and verve of this book. By concentrating on the multiple histories and geographies of the world of goods, the editors have produced a collection in which consumer objects speak back to us in all their density of use and meaning. A vital text.' Nigel Thrift, University of Oxford'Genuinely international and cross-disciplinary perspectives are promised and delivered.'Economic History Review'This edited book is a contribution to the Zusammenfassung Globalization and consumerism are two of the buzzwords of the early 21st century. This book looks at the genealogy of the modern consumer and the development of consumer cultures, from the porcelain trade and consumption in Britain and China in the seventeenth and eighteenth centuries, to post Second World War developments in America and Japan. Inhaltsverzeichnis 1. The Modern Evolution of the Consumer: Meanings, Knowledge, and Identities Before the Age of AffluenceFrank Trentmann, Birkbeck College2. Brand Management and the Productivity of ConsumptionAdam Arvidsson, University of Copenhagen3. On the Movement of Porcelains: Rethinking the Birth of the Consumer Society as Interactions of Exchange Networks, China and Britain, 1600-1750 Robert Batchelor, Georgia Southern University4. Consumer Culture and Extractive Industry on the Margins of the World SystemRichard Wilk, Indiana University5. 'Flowers of Paradise' or 'Polluting of the Nation'? Contested Narratives of Khat ConsumptionDavid Anderson and Neil Carrier, Oxford University6. Chewing Gum: American Taste and the 'Shadowlands' of the YukatanMichael Redclift, Kings College London7. Japan's Post-war 'Consumer Revolution,' or Striking a 'Balance' between Consumption and SavingSheldon Garon, Princeton University8. Trust, Food and Contestation: From the Buying Nothing Day to Fair Trade GoodsRoberta Sassatelli, University of East Anglia and University of Bologna9. Renegotiating the Social Contract in Post-War Europe: The American Marshall Plan and Consumer DemocracySheryl Kroen, University of Florida10. Emerging Global Water Welfarism: Access to Water, Unruly Consumers and Transnational GovernanceBronwen Mo...