Fr. 239.00

Information and Communication Technologies in Tourism 2014 - Proceedings of the International Conference in Dublin, Ireland, January 22-25, 2014

English · Paperback / Softback

Shipping usually within 6 to 7 weeks

Description

Read more

The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.

List of contents

Mobile Technologies and Context-Aware Systems.- Social Media Marketing Strategies.- Emotion and Sentiment Analyses.- Social Network and Interaction.- Online Reviews.- ICT and Travellers' Behaviour.- Gaming, Gamification and Smart Tourism.- Website Evaluation.- ICT Adoption.- eLearning.- Distribution and Decision Support Systems.

About the author

Zheng Xiang PhD is assistant professor at the Department of Hospitality and Tourism Management at Virginia Tech. His primary research interests include travel information search, emergent Internet-based technologies for travel decisions and the development of marketing information systems for tourism organizations.
Iis Tussyadiah PhD is associate clinical professor at the School of Hospitality Business Management at Washington State University, Vancouver. Her main research interests include the impact of ICT use on travel experiences and the influence of ICT-mediated experiences on cultural production, place making and destination marketing.

Summary

The papers presented in this volume advance the state-of-the-art research on social media and Web 2.0, electronic tourism marketing, website development and evaluation, search engine marketing and optimization, IT adoption and diffusion, virtual travel communities, mobile technologies, management information systems in tourism, eLearning, recommender systems for tourism businesses and destinations and electronic distribution for hospitality and travel products. This book covers the most significant topics contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in e-Tourism.

Customer reviews

No reviews have been written for this item yet. Write the first review and be helpful to other users when they decide on a purchase.

Write a review

Thumbs up or thumbs down? Write your own review.

For messages to CeDe.ch please use the contact form.

The input fields marked * are obligatory

By submitting this form you agree to our data privacy statement.