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Informationen zum Autor Stephen Cummings (@theatomnz) is Professor of Strategy and Innovation and Co-Director of The Atom Innovation Space, at Victoria University of Wellington. He completed his PhD at Warwick Business School. Stephen’s research investigates how assumptions about history can limit innovation and he is currently Co-Chair of the Critical Management Studies Division at The Academy of Management. His recent books include Handbook of Management and Creativity (Edward Elgar, 2014 – with Chris Bilton), Strategy Builder (Wiley, 2015 – with Duncan Angwin), A New History of Management (Cambridge University Press, 2015 – with Todd Bridgman, John Hassard and Michael Rowlinson), and the forthcoming A New History of Sustainable Management (Palgrave – with Todd Bridgman). His article, Unfreezing Change as Three Steps published in Human Relations (with Todd Bridgman and Kenneth Brown) has been downloaded over 200,000 times. Klappentext To view selected pages visit www.sagepub.co.uk/resources/strategy.htm'ReCreating Strategy provides a challenging examination of the emergence of management which combines postmodern and orthodox perspectives. Stephen Cummings is able to provide not only a fresh treatment of strategy and ethics but also to engage with a variety of potential audiences. He provokes and informs in equal measure' - Richard Whipp, Cardiff University'A truly eclectic approach to strategy! Intellectually capturing, the book is great fun to read at the same time. A must for those who want to discuss management beyond styles, fads and fashions' - Hubert Wagner, QonsultReCreating Strategy is a textbook written for students of strategy, change management and more general management courses. It will provide a better understanding of how to bring together and apply the many analytical frameworks available to understanding an organization as a whole.The textbook includes case studies, interesting pictorial aids and examples, and a generally more participative and rewarding approach than that offered by more mainstream texts. The book also offers more scope for individual lecturers who wish to encourage students to question assumptions and think creatively about strategy and management. Zusammenfassung ReCreating Strategy Inhaltsverzeichnis Deconstructing History, ReCreating Strategy PART ONE: DECONSTRUCTING MANAGEMENT Premodernism, Modernism and Postmodernism Deconstructing Management¿s History Management¿s Historical Limits PART TWO: RECREATING STRATEGY ReConceptualizing Business Ethics ReConceiving Strategy ReGenerating Change PART THREE: CASES AND FURTHER SOURCE MATERIALS Case One: Interbrew and Huyghe of Belgium A Tale of Two Breweries Case Two: Tayto Ireland and Walkers Crisp Wars Case Three: Ottakar¿s UK Living With the Amazons Case Four: Nike From Beaverton to the World Case Five: Natural History New Zealand ...
