Build a Profitable Online Business - The No-Nonsense Guide

Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.
Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy you'll need to create and operate online businesses that will automatically generate streams of effortless income for you. He shows you all the tricks and shortcuts for building your own amazing website and running your own online business profitably and efficiently, without wasting a nickel or a minute.

You won't find any technical jargon, drawn-out lessons, or feel-good fluff in this book. What you will find is an expert guide that pulls no punches in serving up the clean hits of hard information that any web entrepreneur needs to succeed at all aspects of an online business: website construction, SEO, marketing, monetization, and conversion.

List of contents

1. Site Type and Niche
2. Web Hosting
3. Domain Name
4. Site Structure
5. Site Design
6. Performance
7. Validation
8. Search Engines
9. Site SEO
10. Keyword Research
11. Using Keywords
12. Content
13. Content Pages
14. Navigation
15. Navigation Pages
16. Increasing Traffic
17. Link Building
18. Quality Links Table
19. Artificial Link Building
20. Natural Link Building
21. Directories
22. Social Bookmarking
23. Social Networking
24. PPC
25. Profit
26. Donations
27. Advertising
28. Affiliates
29. Services
30. Products
31. Stickiness
32. Return Visitors
33. Sales Pages
34. Credibility
35. Credibility Pages
36. Action Steps

About the author

Mikael Olsson is a professional web entrepreneur, programmer, and author. He works for an R&D company in Finland where he specializes in softwaredevelopment. In his spare time he writes books and creates websites thatsummarize various fields of interest. The books he writes are focused on teachingtheir subject in the most efficient way possible, by explaining only what isrelevant and practical without any unnecessary repetition or theory.

Summary

Build a Profitable Online Business: The No Nonsense Guide is a highly condensed step-by-step guide on how to build and run profitable websites.
Serial web entrepreneur Mikael Olsson gives you in a nutshell all the tools, tips, and savvy you’ll need to create and operate online businesses that will automatically generate streams of effortless income for you. He shows you all the tricks and shortcuts for building your own amazing website and running your own online business profitably and efficiently, without wasting a nickel or a minute. You won’t find any technical jargon, drawn-out lessons, or feel-good fluff in this book. What you will find is an expert guide that pulls no punches in serving up the clean hits of hard information that any web entrepreneur needs to succeed at all aspects of an online business: website construction, SEO, marketing, monetization, and conversion.

Product details

• Authors: Mikael Olsson
• Publisher: Springer, Berlin
• Languages: English
• Product format: Paperback / Softback
• Released: 01.11.2013
• EAN: 9781430263791
• ISBN: 978-1-4302-6379-1
• No. of pages: 184
• Dimensions: 154 mm x 228 mm x 229 mm
• Weight: 270 g
• Illustrations: XIX, 184 p. 24 illus.
• Series: aPress
• Subjects: Social sciences, law, business > Business > Management; E-Commerce, B, Business, Business and Management, Business and Management, general, E-commerce: business aspects, e-Commerce/e-business, e-Commerce and e-Business, Management science, Business applications