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Informationen zum Autor Deanna Sellnow currently serves as the Gifford Blyton Endowed Professor of Communication and Director of the Division of Instructional Communication and Research in the College of Communication and Information at the University of Kentucky. Her research interests include popular culture rhetoric and instructional communication. She has presented her work at state, regional, national, and international conferences and has published in a variety of journals. She also conducts faculty development workshops across the country. She and her husband, Tim, have two children: Debbie and Rick. Klappentext This introductory textbook introduces students to rhetorical theory and criticism through studying the persuasive potential of today's "texts" in popular culture. Each chapter introduces students to a particular rhetorical theory (e.g., narrative, dramatistic, Marxist, feminist), explores examples from popular culture that relate to the theory, and demonstrates how to describe, interpret, and evaluate popular culture texts through rhetorical analysis. Sample student essays in every chapter apply the critical approach of each chapter to a popular culture text to demonstrate rhetorical criticism in practice. Deanna Sellnow offers a step-by-step introduction that makes rhetorical theory and criticism accessible, relevant, and meaningful to students by focusing on the powerful roles that TV programs, advertisements, music, comics, and movies play in influencing our behaviors and beliefs. Inhaltsverzeichnis 1. What is Popular Culture and Why Study It? 2. Expanding the Rhetorical Tradition 3. A Narrative Perspective 4. A Dramatistic Perspective 5. A Symbolic Convergence Perspective 6. A Neo-Marxist Perspective 7. Feminist Perspectives 8. A Music Perspective: The Illusion of Life 9. Visual Perspectives 10. Media-Centered Perspectives Appendix. Writing a Popular Culture Rhetorical Essay ...
