Science From Sight to Insight - How Scientists Illustrate Meaning

Presents a short history of the scientific visual, and then formulate a theory about the interaction between the visual and textual. This title argues that scientific meaning itself comes from the complex interplay between the verbal and the visual in the form of graphs, diagrams, maps, drawings, and photographs.

About the author

Alan G. Gross is professor of communication studies at the University of Minnesota--Twin Cities. He is the author or coauthor of several books, including "The Rhetoric of Science "and "Starring the Text: The Place of Rhetoric in Science Studies. "Joseph E. Harmon works as a science writer and editor at Argonne National Laboratory. He is the coauthor with Alan Gross of several books, including "Communicating Science, The Scientific Literature: A Guided Tour "and "The Craft of Scientific Communication."

Summary

Presents a short history of the scientific visual, and then formulate a theory about the interaction between the visual and textual. This title argues that scientific meaning itself comes from the complex interplay between the verbal and the visual in the form of graphs, diagrams, maps, drawings, and photographs.

Product details

• Authors: Alan G Gross, Alan G. Gross, Alan G. Harmon Gross, Gross Alan G., Joseph E. Harmon, Harmon Joseph E.
• Publisher: University Of Chicago Press
• Languages: English
• Product format: Hardback
• Released: 25.11.2013
• EAN: 9780226068206
• ISBN: 978-0-226-06820-6
• No. of pages: 344
• Subjects: Natural sciences, medicine, IT, technology; Natural sciences, medicine, IT, technology > Natural sciences (general); Social sciences, law, business > Media, communication > General, dictionaries; Science: general issues, SCIENCE / General